Analyse what she has done and see how you can implement the same principles in your business to turbocharge your results!

Sure, she may not be your cup of tea, but I have never come across someone successful in life or business that hasn’t got at least 1 lesson I could learn from them. Use her as someone to learn and take inspiration from to help you build your business and achieve your goals.

So love her or hate her, let’s take a look at the Kylie Jenner business model and what you should be doing to copy it. You don’t have to watch a single episode of The Kardashian’s! All you have to do is follow these 4 simple steps…….

Step 1
Get Attention! “hey! look at my ass, look at my ass!” That may be how Kylie does it (well 1 of her methods!) but what can you be doing to get attention for your business or product?… Remember – the BEST KNOWN product beats the best product EVERY TIME!

Step 2
Build An Audience! With the attention she get’s Kylie builds up an audience (army of fans) on social media who follow her every move. You need to be doing the same! Whether it is social media, mailing lists, email lists etc you need to have an audience if you are ever going to be able to sell you product. And remember, the maths is simple – the bigger your audience the more potential to sell you product there is!


Step 3
Use Leverage! Kylie did it by activating her network of teenage girls to do her marketing and selling for her. What is your leverage? Who can do your selling for you or speed up your journey? Find it and use it! 👩🏼‍💻

Step 4
Create Partnerships! With the right partnerships 1 + 1 = at least 3. Kylie did it with her relationship with various rappers & celebrities that help her get more press and introduce her to new audiences. Maybe you aren’t quite ready to jump in to bed with the next hip hop superstar, but there are plenty of people you could be partnering with or collaborating with to help you grow your audience and introduce you to people who didn’t even know you exist.

So there you have it – 4 top tips to ‘Kardashian-ize’ your business! These principles work in EVERY sector and with EVERY business model – you need to be applying them all TODAY!

And when you are applying these methods and scaling your business I want to hear from you! Tell me what you have done and how it has worked for you. And if you need funding to make it all happen then I am the rapper you need to jump in to bed with!